Alfa Romeo unveils Giulia book at Auto e Moto d’Epoca Bologna 2026

Alfa Romeo has published a new monograph on its Giulia saloon, titled Alfa Romeo Giulia – Timeless Classic. Stellantis said in a statement that the book was presented on Thursday, October 22, as the Auto e Moto d’Epoca Bologna show opened. The fair, described as Italy’s largest event of its kind, runs until October 25.

The book was officially launched at a round table on the Alfa Romeo stand. Taking part were Eugenio Franzetti, Alfa Romeo’s global marketing director, Lorenzo Ardizio, curator of the Alfa Romeo Museum in Arese and author of the book, and Alessandro Maccolini, Alfa Romeo design project manager.

The three speakers covered both generations of the Giulia. They looked back at the racing record of the 1960s saloon and described how its modern successor was developed.

From the 1960s to 2015

Santo Ficili, CEO of Alfa Romeo and Maserati, wrote the preface. In it, he calls the Giulia something “deeply personal” for those who have experienced the brand from the inside.

“The Giulia is perhaps the most accomplished contemporary expression of the Alfa Romeo spirit: a car that still moves me every time I see it.”

According to the company, the book begins well before the modern Giulia’s 2015 debut. It traces the brand’s post-war saloons, the 1960s Giulia and the Quadrifoglio line, then follows the new-generation project, developed in secret for a long time and shaped by Sergio Marchionne’s wish to restore Alfa Romeo’s standing in the global car industry. Particular attention goes to the Giulia Quadrifoglio and its limited editions, including the Giulia Quadrifoglio Luna Rossa.

The 208-page book is bilingual, in Italian and English. It is published by Giorgio Nada Editore and distributed by Giunti Editore. During the show it is on sale at the Alfa Romeo and Giorgio Nada Editore / Libreria dell’Automobile stands. It will later be available at the Arese museum, at the Libreria dell’Automobile in Milan, at Giunti al Punto bookshops in Italy and online.

Four sports saloons on show

Through its Alfa Romeo Classiche division, the brand is displaying four sports saloons, three of them from the Arese museum collection. Visitors can also learn about the division’s services: the Certificate of Origin, the Certificate of Authenticity and restoration.

The first is the 1963 Giulia TI Super. It was presented on April 24, 1963, at the Autodromo Nazionale di Monza, with only 501 built. It had a 112 hp 1.6-litre twin-cam engine and won several class victories, including the 1963 Tour de France Automobile.

Next is the 1987 75 Turbo Evoluzione. Five hundred were built to secure Group A homologation for the 1987 World Touring Car Championship. It used a 1,762 cc turbocharged twin-cam engine with an intercooler, a transaxle layout and De Dion rear suspension.

The 1996 155 V6 TI “ITC” was developed for the International Touring Car Championship. It evolved from the model that won the 1993 DTM with Nicola Larini. Its 90-degree V6 produced nearly 490 hp at almost 12,000 rpm.

The fourth car is the 2024 Giulia Quadrifoglio Super Sport. This limited series of 275 cars marks Alfa Romeo’s first Mille Miglia win in 1928, achieved with the 6C 1500 Super Sport. It has a 520 hp 2.9-litre V6 with a mechanical limited-slip differential, a Quadrifoglio badge on a black background, carbon-fibre elements and red 3D carbon interior trim.