DS 7 Édition Atlas brings exclusive styling to Morocco’s premium SUV market

DS Automobiles has expanded its premium SUV lineup in Morocco with the DS 7 Édition Atlas, a limited-edition model developed exclusively for the local market. The DS 7 Édition Atlas combines distinctive design elements, an extensive list of comfort and safety features, and a diesel powertrain paired with an automatic transmission.

Inspired by the landscapes of Morocco’s Atlas Mountains, the limited series introduces several exclusive exterior details. It features a gloss black front grille and DS Wings, a Light Gold DS emblem, 19-inch Silverstone alloy wheels, black roof rails, and tinted side windows. The exterior is further enhanced by DS Pixel LED Vision headlights and rear lights with dynamic turn indicators, reinforcing the SUV’s premium appearance.

Inside, the cabin emphasizes comfort and connectivity. Black Alcantara upholstery, electrically adjustable and heated front seats, a panoramic sunroof, ambient lighting, and a leather steering wheel contribute to the upscale interior environment.

Technology is a central element of the model. The SUV is equipped with a 12.3-inch HD touchscreen, a 12.3-inch digital instrument cluster, and the DS Iris System featuring connected navigation and voice recognition. Wireless smartphone charging and USB Type-C ports are also included as standard equipment.

The DS 7 Édition Atlas offers a comprehensive suite of driver assistance and safety technologies. These include Adaptive Cruise Control with Stop & Go, Active Lane Keeping Assist, Automatic Emergency Braking, a 360-degree Vision camera, and Traffic Sign Recognition, providing enhanced driving convenience and safety.

Power comes from the BlueHDi 130 diesel engine coupled with an eight-speed EAT8 automatic transmission. The configuration is designed to deliver a balance of efficiency, performance, and driving comfort.

Created exclusively for the Moroccan market, the DS 7 Édition Atlas is available through the DS Automobiles dealer network at a starting price of MAD 419,900.