{"id":617,"date":"2026-06-19T17:40:14","date_gmt":"2026-06-19T16:40:14","guid":{"rendered":"https:\/\/zawaya24.com\/fr\/?p=617"},"modified":"2026-06-19T21:07:35","modified_gmt":"2026-06-19T20:07:35","slug":"telus-digital-accelere-sa-croissance-au-coeur-de-casablanca-finance-city","status":"publish","type":"post","link":"https:\/\/zawaya24.com\/en\/telus-digital-accelere-sa-croissance-au-coeur-de-casablanca-finance-city\/","title":{"rendered":"TELUS Digital expands presence in Casablanca Finance City"},"content":{"rendered":"

TELUS Digital marks a new phase of expansion with the opening of a major site in Casablanca Finance City. The move strengthens its position in Morocco\u2019s fast-growing digital economy and reinforces its global strategy in customer experience services powered by artificial intelligence. The company uses the focus keyword telus digital maroc as a central pillar of its expansion narrative in the country.<\/p>\n

The new facility is located in Casablanca Finance City and reflects the group\u2019s long-term investment strategy in Morocco. TELUS Digital Maroc continues to scale its operations in response to rising global demand for outsourced digital services, cloud solutions, and AI-based customer support systems. The site increases operational capacity and supports multinational clients across sectors including e-commerce, telecommunications, fintech, and logistics.<\/p>\n

Rapid expansion in Morocco\u2019s digital ecosystem<\/strong><\/p>\n

TELUS Digital has experienced strong growth in recent years. The workforce increased from around 300 employees in 2023 to nearly 2,900 today. This expansion reflects both rising demand for digital services and Morocco\u2019s growing role as a regional hub for technology operations.<\/p>\n

Casablanca Finance City plays a central role in this development. The financial and business district attracts international companies seeking access to multilingual talent and proximity to European and African markets. The new TELUS Digital site adds more than 11,000 square meters of workspace capacity and can host over 1,700 employees.<\/p>\n

The company also operates a second major campus in Casanearshore, creating a dual hub structure in Casablanca. Together, these sites form a large-scale operational base supporting global service delivery.<\/p>\n

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Talent development and workforce strategy<\/strong><\/p>\n

TELUS Digital focuses heavily on human capital development. Training, coaching, and internal mobility programs form the backbone of its workforce strategy. The company invests in upskilling employees to adapt to rapidly evolving technologies, particularly in artificial intelligence and digital customer experience.<\/p>\n

Leadership emphasizes long-term career development. Employees are encouraged to build international careers while remaining based in Morocco. This approach aligns with broader trends in the global outsourcing industry, where talent retention and advanced training have become key competitive factors.<\/p>\n

The company positions Morocco as a strategic talent hub. The presence of multilingual professionals supports operations across North America and Europe. This global reach strengthens Morocco\u2019s integration into international digital service chains.<\/p>\n

Infrastructure designed for digital work<\/strong><\/p>\n

The new Casablanca Finance City site is designed for hybrid work models and collaboration-intensive operations. It includes training rooms, event spaces, an auditorium, collaborative work areas, gaming zones, relaxation spaces, and a fitness facility. These features reflect the company\u2019s focus on employee engagement and productivity.<\/p>\n

The design supports continuous learning and cross-functional collaboration. It also aligns with modern workplace trends in the technology sector, where physical office environments are increasingly built to support innovation and flexibility.<\/p>\n

TELUS Digital uses this infrastructure to prepare teams for complex client needs. These include AI integration, digital transformation projects, and advanced customer experience management.<\/p>\n

Global operations and Morocco\u2019s strategic role<\/strong><\/p>\n

TELUS Digital operates in more than 35 countries with over 80,000 employees worldwide. It runs more than 70 service centers and delivers services in over 50 languages. The company supports global organizations in managing digital transformation, automating customer service, and deploying AI-driven solutions.<\/p>\n

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Its proprietary platform Fuel iX enables enterprises to manage and scale generative AI applications. This technology plays an increasing role in enterprise digital strategies and reinforces TELUS Digital\u2019s integration into global innovation systems.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n

Morocco continues to strengthen its position as a strategic destination for digital services. The country benefits from infrastructure development, political stability, and a growing pool of skilled graduates. Casablanca Finance City remains a key driver of this competitiveness.<\/p>\n

Future growth outlook in Morocco<\/strong><\/p>\n

TELUS Digital plans to continue expanding its presence in the country. Future investments will focus on talent acquisition, technological innovation, and operational excellence. The company aims to deepen its role as a regional hub for digital services and AI-driven customer experience.<\/p>\n

The expansion in Casablanca Finance City confirms Morocco\u2019s rising importance in the global digital economy. It also highlights the country\u2019s ability to attract high-value technology investments and create large-scale employment opportunities in knowledge-based industries.<\/p>\n","protected":false},"excerpt":{"rendered":"

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